Category Essence: Central Reservation Systems & Solutions

Category Essence: Central Reservation Systems & Solutions

Image: Creative Travel Projects/Shutterstock.com

Innovation in the Hospitality marketing and technology ecosystem continues to be driven forward as a result of changing needs for hotels, vacation rentals and consumers. A core technology often playing a crucial role in the MarTech ecosystem of this type of business is the CRS. Capsolve has released a brief introduction to the global CRS marketplace for the industry. It provides:

  • A summary of the overall CRS marketplace, and
  • Its place within the Hotel MarTech Ecosystem
  • The Core Capabilities provided by most solutions
  • The Styles and Strategies employed within the market
  • Marketing Considerations for these powerful solutions
  • A glimpse into Current Trends influencing the CRS category