Innovation in the Hospitality marketing and technology ecosystem continues to be driven forward as a result of changing needs for hotels, vacation rentals and consumers. A core technology often playing a crucial role in the MarTech ecosystem of this type of business is the CRS. Capsolve has released a brief introduction to the global CRS marketplace for the industry. It provides:
- A summary of the overall CRS marketplace, and
- Its place within the Hotel MarTech Ecosystem
- The Core Capabilities provided by most solutions
- The Styles and Strategies employed within the market
- Marketing Considerations for these powerful solutions
- A glimpse into Current Trends influencing the CRS category
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