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Revenue Management Solutions exist to provide consistency, accuracy and enhanced pricing techniques and automate the complexities associated with pricing perishable inventory. Much innovation has occurred in recent years. Now, this technology influences the pricing or hotels, restaurants and golf courses. Capsolve has released a brief introduction to the global RMS marketplace to give buyers and sellers of these solutions a better understanding of market constituents. This report provides:
- A summary of the overall RMS marketplace, and
- Its place within the Marketing Technology Ecosystem
- The Core Capabilities provided by many solutions
- The Styles and Strategies employed by Solution Providers within the market
- Key marketing considerations for this software
- A glimpse into Current Trends influencing the RMS category
