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Loyalty systems are important marketing vehicles when it comes to identifying and understanding your customers, guests and members.
Classifications: (what is this?)
- Category Size: Medium
- Geographic Dispersion: Low
- Requirements Complexity: Medium
- Primary: Hotel, Restaurant
- Secondary: Spa, Golf, Vacation Rental
Our Market Summary is based on the solutions our research found across the globe and gives you a picture of the activity within the market for this category. You may login to your account near the top of this page to view this information. If you don’t have an account, you may receive access to this section and more by either joining our newsletter or subscribing to our paid research. You may review your access options here.
Capsolve’s Research on Loyalty Solutions includes:
- Solution Styles
- Core Capabilities of Solutions
- The Ecosystem of Solutions and
- Current Trends
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A Loyalty Solution (LOY) is a combination of software, technology and service designed to provide a rewards system for customers based on their purchasing behaviors and incent continued brand commitment.
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About this Report
This document details a review of the marketing information and capabilities associated with this category’s solutions and the surrounding technology ecosystem. It contains original content written by Capsolve to provide a perspective of current trends affecting one or more of the hotel, restaurant and golf & country clubs industries. The analysis covers a statistically significant portion of the previously defined category marketplace.
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