Capsolve delivers Mobile Software & Services Research for the all industries of coverage
Bradenton, FL – Capsolve announces its updated Mobile Software & Solutions research. This report analyzes the happenings in the Mobile category of solutions for the benefit of all industries of coverage. This category consists of a diverse sea of vendors in nearly every stage of maturity and is classified as Super based on the number of companies it contains. The research identified four (4) primary styles representing their emphasis including, Guest Services, Customer Marketing, Group & Event Services and Employee Services & Tools. The category was further defined by numerous Solution Types covering a range of needs across industries.
While many countries were represented by at least one vendor located within their borders, more than half were headquartered within the United States with a significant portion originating from various companies across Europe. As a result, the dispersion across countries was found to be Medium.
As it relates to buyers of Mobile Solutions, the needs most serviceable with the vendors’ products and services include Mobility, Support, Marketing, Payments and Order Management. Solutions and modular features touch most functions across each industry, such as sales, marketing, operations and finance. Capsolve defines the requirements complexity level of this category as Low, which primarily reflects the fact that many solutions may be implemented as an individual solution, but more often than not, integration with other systems improves the end result while balanced by increasing implementation complexity.
Number of
Solutions
Super
Geographical Dispersion
Medium
Requirements Complexity
Low
Research Contents
- A summary of the overall solutions marketplace, and
- Its place within the Marketing Technology Ecosystem
- Current Trends influencing the category
- The Core Capabilities provided by the researched solutions
- The Styles and Strategies employed by Solution Providers within the market
- Key marketing considerations for these products and services
- Research encompasses: Guest Messaging, Digital Keys, Digital Menus, Online Ordering, Contactless Payment, Guest Marketing, Event Apps and more
- Access to Interactive Tools
